{"id":8980,"date":"2021-07-13T15:57:46","date_gmt":"2021-07-13T19:57:46","guid":{"rendered":"https:\/\/www.goodwin.edu\/enews\/?p=8980"},"modified":"2024-12-17T17:07:33","modified_gmt":"2024-12-17T22:07:33","slug":"faculty-article-telling-your-story-from-beginning-job-search","status":"publish","type":"post","link":"https:\/\/www.goodwin.edu\/enews\/faculty-article-telling-your-story-from-beginning-job-search\/","title":{"rendered":"Your Career: Telling Your Story from the Beginning of Your Job Search… to Your Goal!"},"content":{"rendered":"

Your Career:
\n<\/strong>Telling Your Story from the Beginning of Your Job Search\u2026 to Your Goal! <\/strong><\/p>\n

by Marty Levine, MA,\u00a0SPHR, CPRW
\nGoodwin University Career Specialist<\/p>\n

When working with our students and alumni, I always emphasize that they have a unique story to share with those who will be interviewing them for a promotion or for a new position. This story can only be authentically told by each individual and encompasses such abstract concepts as handling change, disruption, and distraction.<\/p>\n

In May 2021, Goodwin University welcomed best-selling author, motivational speaker, and career consultant Kaplan Mobray<\/a> for a series of powerful virtual presentations designed for undergraduate and graduate students, faculty, staff, and University leadership. Mr. Mobray focused on how being able to communicate your story clearly will have a profound effect on meeting your career goals. Your story, or \u201cpersonal brand,\u201d<\/strong> is so important that it can impact your success as you move forward in your desired career.<\/p>\n

By recognizing your personal brand, you come to understand that the way you view yourself has an impact on how others view you. Mr. Mobray shares, \u201c[Your brand is] a message that says you\u2019re ready to set goals and that you have what it takes to reach them.\u201d<\/p>\n

I strongly urge you to read Mr. Mobray\u2019s book The 10Ks of Personal Branding<\/a>. It\u2019s truly a worthwhile investment of your time.<\/p>\n

To my mind, personal branding is what career counseling is all about, and how you will (or will not) ultimately be remembered. When asked during an interview to share more about yourself, or when a Career Services specialist encourages you to highlight your skills or competencies on your r\u00e9sum\u00e9, you may say that you are reliable, resilient, and a problem-solver. If they are truly accurate, these descriptions are always \u201cfloating\u201d around you and become a part of who you are \u2014 in effect, your brand.<\/p>\n

Using the examples I cited at the beginning of this article \u2014 change, disruption, and distraction \u2014 you should be able to clearly articulate how your skills can address these challenges, no matter your major, career field, or current position. By knowing yourself in this way, you grow your skill-set and abilities, and create your value proposition<\/strong>. What are you going to bring to the table in your new position? How will your new department, customers, patients, clients, manager (fill in the appropriate stakeholders) be better off for your involvement? Examine your potential employer\u2019s mission, principles, and core values, and ask yourself: How do I fit?<\/p>\n

Along this line of thinking, executive career coach Susan Chritton, M.ED, PCC<\/a>, asks you to consider five important questions:<\/p>\n